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Group Marketing Manager

Group Marketing Manager

  • Location

    London

  • Sector:

    General, Health & Fitness, Commercial Leisure

  • Job type:

    Full Time

  • Salary:

    £50000 - £55000 per annum + +benefits

  • Contact:

    Mark Manning

  • Contact email:

    mjm@leisurepeople.com

  • Job ref:

    MJM832_1709901825

  • Published:

    about 1 month ago

  • Expiry date:

    2024-04-07

Group Marketing Manager- Sport and Fitness

Up to £55,000 + benefits

London Paddington/Remote/Hybrid

Our client is a successful and ambitious swim school and swimming lesson operator with venues across Greater London. The Group Marketing Manager is central to supporting their growth strategy and will be responsible for their corporate marketing and brand strategy as well as their customer acquisition strategy for all of their venues.

Responsibilities (both management and support of where required):

  • Writing daily content, creating engaging email campaigns and proofreading promotional material.

  • In charge of the email marketing campaigns and newsletters.

  • Promote events and graduate stories.

  • Planning, marketing, and PR events including social media.

  • Creating a monthly social media plan with engaging and relevant content.

  • Posting and creating daily social media content across all platforms.

  • Working to increase organic website traffic.

  • Updating website pages and working closely with the web designer to improve the sites performance and design.

  • Finding new advertising opportunities.

  • Creating successful marketing campaigns which result in increased enquiries and sign-ups.

  • Manage a part time marketing assistant.

The person

  • Hands-on, resourceful, entrepreneurial with a great work ethic and positive attitude.

  • Strong problem-solving and critical thinking ability.

  • Experience in creating and executing successful advertising and marketing campaigns.

  • Experience in managing social media platforms and creating content.

  • Has some knowledge of Google Analytics, Google Ads, WordPress and SEO.

  • Has strong project management skills.

  • Competence as a creative writer with an eye for a great email campaign.

  • Able to commute to London Paddington W2 up to 3 days per week.

Benefits

  • Hybrid Working Monday to Friday

  • 25-days holiday +bank holidays

  • Contributory Pension

  • Annual bonus potential

  • Professional development and growth

For more information about this exciting opportunity please submit your cv and we will be in touch if you have the right level of experience.