We are looking for a Head of Marketing & Digital for a new disruptive operator who are delivering high quality, affordable and accessible services in their new purpose built centres which they are opening nationwide.

Key Responsibilities:

• Work closely with the CEO to devise and execute the overall marketing strategy for the company, working across the full marketing mix and especially digital- to drive awareness, increase customer acquisition improve customer loyalty.
• Campaign management at group and local level; email marketing, social media, E-PR etc
• Develop and manage the CRM strategy to meet the annual data target and drive forward customer advocacy.
• Manage and lead all digital agencies to deliver on the digital strategy and wider integrated marketing objectives of the business.
• Research new technologies for improving customer engagement, access and visit frequency
• Manage the marketing function; budgets, invoicing, leading a small team

The person:

• Bright, engaging, analytical, organized, results driven and on the up in their career.
• In-House Digital Marketing Manager experience preferably within the leisure, retail, healthcare or hospitality industry.
• Experience in delivering digital acquisition strategy and customer loyalty campaigns centrally and at a local level in a multi-site business.
• Experience in department planning, budgeting and line management.
• Agency management experience across the full digital mix including CRM
• CMS, data list, email build & send and CRM platform management experience

Benefits include 5% employer pension contribution, 25 days-annual leave plus bank holidays, flexible working in addition to a very competitive basic salary depending on experience